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ZeptoAccused of charging iPhone users up to 5x more than Android users for identical products

Zepto faced controversy for allegedly charging iPhone users significantly higher prices than Android users for identical products, with reports showing Capsicum costing ₹21 on Android vs ₹107 on iPhone (5x difference). This practice, called dynamic pricing based on perceived purchasing power, assumes iPhone users have higher disposable incomes. A Reddit post from an alleged former employee claimed the app charges more for customers with phones worth more than ₹30,000.

Scoring Impact

TopicDirectionRelevanceContribution
Consumer Protection-againstprimary-1.00
Overall incident score =-0.818

Score = avg(topic contributions) × significance (high ×1.5) × confidence (0.55)

Evidence (1 signal)

Confirms Policy Change Dec 1, 2024 reported

Accused of charging iPhone users up to 5x more than Android users for identical products

Zepto faced controversy for allegedly charging iPhone users significantly higher prices than Android users for identical products, with reports showing Capsicum costing ₹21 on Android vs ₹107 on iPhone (5x difference). This practice, called dynamic pricing based on perceived purchasing power, assumes iPhone users have higher disposable incomes. A Reddit post from an alleged former employee claimed the app charges more for customers with phones worth more than ₹30,000.

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