Careem—Careem expanded its 'Rahma Pledge' delivery-worker welfare program into a year-round initiative across the UAE
Careem and partner MAJRA National CSR Fund announced on September 14, 2026 that they would expand the 'Rahma Pledge' -- previously a summer-only program providing air-conditioned rest areas, free health screenings and refreshments to delivery workers across the UAE, open to riders of any platform -- into a year-round initiative covering education and community engagement in addition to seasonal worker welfare. In its second summer (2026), the program operated 9 mobile rest areas with 358 seats (an 89% increase over 2025) and recorded over 100,000 worker visits, up from 86,000 in 2025, with partner contributions (PepsiCo, Nestle, Pakistan Association Dubai, Arla Foods and others) totaling AED 1.4 million. The initiative addresses acute heat and rest-access needs for migrant delivery riders but does not address the structural kafala-system and third-party-logistics labor issues documented separately by the Equidem 'Free to Be Exploited' report covering Careem-linked riders.
Scoring Impact
| Topic | Direction | Relevance | Contribution |
|---|---|---|---|
| Gig Worker Rights | +toward | primary | +1.00 |
| Overall incident score = | +0.286 | ||
Score = avg(topic contributions) × significance (low ×0.5) × confidence (0.57)
Evidence (1 signal)
Careem and MAJRA announce Rahma Pledge will become a year-round worker-welfare program
Careem's official blog and Zawya press release announced the expansion of the Rahma Pledge into a year-round program with MAJRA National CSR Fund, detailing the 2026 summer season's rest-area count, visit metrics, worker satisfaction ratings, and corporate partner contributions.