The Walt Disney Company—Disney paid record $2.75M California privacy fine for systematic opt-out violations
On February 11, 2026, California AG Rob Bonta announced the largest CCPA settlement to date with Disney. The company's opt-out webform only stopped sharing through Disney's own ad platform while continuing to sell data to third-party ad-tech companies. Disney failed to provide in-app opt-out in streaming apps, ignored device-specific Global Privacy Control signals for logged-in users, and required bundle subscribers to opt out up to 10 separate times to fully stop data sharing.
Scoring Impact
| Topic | Direction | Relevance | Contribution |
|---|---|---|---|
| Consumer Protection | -against | primary | -1.00 |
| User Privacy | -against | primary | -1.00 |
| Overall incident score = | -0.885 | ||
Score = avg(topic contributions) × significance (high ×1.5) × confidence (0.59)
Evidence (1 signal)
California AG announced record $2.75M CCPA settlement with Disney for opt-out violations
California Attorney General Rob Bonta announced the largest CCPA settlement to date. Disney's webform only stopped sharing through its own ad platform while continuing to sell data to third-party ad-tech companies. Disney failed to provide in-app opt-out in streaming apps, ignored Global Privacy Control signals for logged-in users, and required bundle subscribers to opt out up to 10 separate times.