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MSI (Micro-Star International)—MSI subsidiary Starlit caught scalping MSI RTX 3080/3090 GPUs on eBay at double MSRP during GPU shortage

In October 2020, MSI's subsidiary Starlit Partners was discovered selling MSI-brand NVIDIA RTX 3080 and 3090 graphics cards on eBay at prices up to twice the MSRP during the global GPU shortage. The seller's eBay account was traced back to MSI. The company took responsibility and offered affected customers full refunds or partial refunds of the overcharge.

Scoring Impact

TopicDirectionRelevanceContribution
Consumer Protection-againstprimary-1.00
Corporate Governance-againstsecondary-0.50
Overall incident score =-0.375

Score = avg(topic contributions) × significance (medium ×1) × confidence (0.50)

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